[Oct 24th 2018] Base Makeup Trend in Korea
Base Makeup Trend found in Korea
In past, natural face makeup "MSBB (My Skin But Better)" or Semi-matte base makeup (Moist inside, Matte on surface) were a trend found in Korea.
In 2018 autumn season, a bit different trend is found: Matte & High Coverage features are the main trend for base makeup.
The trend was found from the 4 new base makeup items that are recently launched.
1. eSpoir - Taping Concealer Foundation
 |
| ▲ eSpoir - Taping Concealer Foundation SPF50+ PA++++ |
This is a foundation oriented from the taping technique formula of eSpoir's best selling 'Taping Concealer'.
It is highly adhesive with powerful coverage with double oil layer for matte yet moist texture finish.
2. TONYMOLY - Double Cover Foundation
 |
| ▲ TONYMOLY - Double Cover Foundation SPF30 PA+++ |
It delivers even and powerful coverage with super light-weight powder.
TONYMOLY claims that the foundation covers blemishes and pores perfectly.
It can be applied very thinly and smoothly with non-sticky texture.
3. TOM FORD - Traceless Touch Foundation Satin-Matte Cushion Compact
 |
| ▲ TOM FORD - Traceless Touch Foundation Satin-Matte Cushion Compact SPF45 PA++++ |
This satin & matte finish cushion foundation with Tom Ford's famous skin care formula Infusing Complex can deliver smudge-free even and light application.
This also can help boost the glow of the natural skin as well.
4. CLIO - Kill Cover Stay Perfect Foundation
 |
| ▲ CLIO - Kill Cover Stay Perfect Foundation SPF50+ PA++++ |
This is a new foundation from the CLIO's famous Kill Cover line.
The adhesive covering powder helps deliver non-smudge light and comfortable coverage to express not oily but clear matte skin.
All the 4 items claim excellent coverage, long lasting, and matte finish but lightweight and comfortable wear.
They also try to address highly adhesive and even application.
Comments
Post a Comment