[Sep 30th 2018] Jojoba Oil

Rising Beauty Keyword on September 30th 2018 in Korea

"Jojoba Oil"


▲ Jojoba Oil

On Sep 30th, Jojoba Oil was ranked #12 on Skin Care category as the most searched keyword.
Clicks on the keyword peaked on Sep 29th as well.
Jojoba Oil is a type of vegetable oil extracted from Jojoba seeds.
It permeates into skin smoothly and good for sebum control and moisturizing.


▲ Jojoba Oil ranked #12 on Skin Care category on NAVER

▲ Click trend: Peaked on Sep 29th


On Sep 28th, Director Pi posted a video on Youtube introducing Jojoba oil.
She revealed how to make an ampoule item by mixing Jojoba Oil and Saline Solution to care damaged sensitive skin barriers.
Director Pi explained why she recommend Jojoba Oil in very detail and addressed that it is a simple and affordable way to recover skin.

*Director Pi: Youtube channel of a beauty director Pi Hyun-Jung. Not uploading such a tutorial video but ingredient-oriented products comparisons or recommendations mostly.

▲ "Recover Skin Barrier! How to make Recovery Ampoule with 2 ingredient" by Director Pi (ENG Sub)


Director Pi mentioned Jojoba Oil several times earlier.
She also introduced how to make an essence item with Jojoba Oil on Youtube videos and TV shows.

▲ Introducing Jojoba Oil on TV show "Body God (ep.176)"

▲ How to make a Summer Essence by Director Pi (ENG Sub)

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