[Nov 15th 2018] Innisfree Soybean Energy Oil

Rising Beauty Keyword on November 15th 2018 in Korea

"Innisfree Soybean Energy Oil"



▲ Innisfree - Soybean Energy Oil

As weather gets colder recently, face oil products are showing up on the rising keyword list.
On Nov 15th, Innisfree Soybean Energy Oil was ranked #20 on Skin Care category as the most searched keyword.


▲ Innisfree Soybean Energy Oil ranked #20 on Skin Care category on NAVER


Innisfree Soybean Energy Oil is an anti-aging oil made of fermented soybean oil from Jeju.
The Soybean Energy Oil has been a steady seller of Innisfree and it won Hwahae Beauty Award in 2017 and GlowPick Consumer Beauty Award in 2018 1H.


▲ 2018 1H Glow Pick Consumer Beauty Award winner


Although it was already popular, more searches and clicks on the item were generated recently as an Youtube influencer Director Pi mentioned this on her Instagram.
She recommended Innisfree Soybean Energy Oil as 'Must Buy Innisfree items in November' with several other items.

▲ Director Pi's Recommendation on Innsifree


The item has been sold out on Innisfree official website and other online shopping channels like Gmarket.

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