[Nov 19th 2018] VELY VELY Aura Honey Glow Cushion

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Rising Beauty Keyword on November 19th 2018 in Korea

"VELY VELY Aura Honey Glow Cushion"
▲ VELY VELY Aura Honey Glow Cushion

 On Nov 19th, VELY VELY Aura Honey Glow Cushion was ranked #18 on the Base Makeup category as the most searched keyword.


▲ VELY VELY Cushion ranked #18 on Base Makeup on NAVER
VELY VELY Aura Honey Glow Cushion is a cushion foundation launched by the beauty brand VELY VELY run by a super popular women fashion brand "IMVELY (임블리)".
Imvely's creative director and main ambassador Im Ji-Hyun (임지현) frequently introduces VELY VELY's product by herself.
Im Ji-Hyun is a power influencer as she has over 800K followers on Instagram. (Imvely is her digital name on social media as well)
▲ Im Ji-Hyun's Instagram introducing VELY VELY Aura Honey Glow Cushion
The VELY VELY Aura Honey Glow Cushion has got attention thanks to Im Ji-Hyun's Instagram post.
VELY VELY has been running a collaborative promotion with Olive Young (the biggest Health & Beauty retailer in Korea) by selling many of VELY VELY products at discounted prices.
Im Ji-Hyun posted a thank-you-note as "VELY VELY wrote a sales record history on Olive Young" with her picture holding Aura Honey Glow Cushion.
The Instagram post received over 6K likes immediately.

▲ Im Ji-Hyun's thank-you post on Instagram
On Olive Young's website, VELY VELY dominated best seller chart: 7 out of top 10 best sellers were VELY VELY including Pink Peeling Pad, Aura Honey Glow Cushion, Artemisia Balance Essence, etc.


▲ Olive Young Best Seller Top 10

Location: Seoul, South Korea

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