[Nov 21st 2018] Ofra Highlighter

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Rising Beauty Keyword on November 21st 2018 in Korea

"Ofra Highlighter"


▲ Ofra Cosmetics - Highlighter

 On Nov 21st, Ofra Highlighter was ranked #7 on the entire Beauty/Cosmetics category as the most searched keyword.


▲ Ofra Highlighter ranked #7 on the entire Beauty/Cosmetics category
"Ofra Cosmetics" is a US makeup brand that launched in Korea on Nov 23rd 2018 as their first launching country in the East Asia.
Ofra Cosmetics is known for its eco-friendly philosophy with cruelty-free & vegan items. 
They are well known in Korea as their excellent products such as liquid lipsticks and highlighters.
Ofra announced that they would launch on "ON and the Beauty", the consumer engaging health & beauty retail store located in Lotte Avenuel in Jamsil, Seoul.
▲ Ofra Cosmetics Korea official website
Recently Ofra Cosmetics is performing a marketing promotion on its Korean Instagram account.
They are giving away their famous products "Queen of Highlighter (mini sized)" for customers who tagged their friends on Instagram threads.
After this event announcement showed up, clicks and searches on Ofra Highlighter started spiking online.
▲ Mini Highlighter giveaway event on Instagram

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