[Aug 20th 2018] 9 Wishes Hydra Ampoule 나인위시스 수분앰플

Rising Beauty Keyword on August 20th 2018 in Korea

"9 WISHES HYDRA AMPOULE 나인위시스 수분앰플"



▲ 9 Wishes - Hydra Skin Ampoule Serum

On Aug 19th 2018, 9wishes Hydra Ampoule was ranked #6 on Skin Care category and #69 on the entire Beauty/Cosmetics category as the most searched keyword.
Clicks on the keyword started spiking on Aug 17th.


▲ Raked #6 & #11 on Skin Care category on Aug 19th 2018

▲ Click trend: Spiked on 17th and kept its high clicks trend so far


On Aug 17th, Beauty TV show "Get It Beauty 2018" chose 9 Wishes Hydra Skin Ampoule Serum as the 'Beauty-life-Balance' item for after holiday care.
9 Wishes Hydra Ampoule was chosen for its exceptional effectiveness (117% improved moisture stability after application) and cost effectiveness (US$17.40).


▲ Won "Beauty-Life-Balance" title for after-holiday care on Get It Beauty


After the show, under moisturizing ampoule keyword, Get It Beauty & Beauty-Life-Balance related keywords were generated online like "Get It Beauty Ampoule", "9 Wishes moisturizing Ampoule", etc.


▲ Various related keywords for 'Moisturizing Ampoule'


9 Wishes accordingly added such Get It Beauty related keywords on their product titles to get them exposed after such keywords searched.
They also announced they won Get It Beauty Beauty-Life-Balance on their website and said they won it only for its quality, not as a marketing promotion.
▲ Various Get It Beauty related keywords added on the item title

▲ Banner on its website to announce winning Beauty-Life-Balance

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