[Aug 27th 2018] MOART Velvet Lipstick 모아트 벨벳립스틱
Rising Beauty Keyword on August 27th 2018 in Korea
On Aug 26th, MOART Velvet Lipstick was ranked #5 on Lipstick category and #91 on the entire Beauty/Cosmetics category as the most searched keyword.
Also a related keyword 'Eighteen Lipstick' was ranked #8 on Lipstick category as well.
Clicks on those keywords started rising on Aug 21st and spiked on 24th and 26th.
Recently MOART collaborated with a web-drama "Eighteen" produced by Playlist.
A romance drama "Eighteen" has been massively popular among teenagers and each episode records over 1M views on Youtube.
On Aug 8th, Playlist posted a picture of Eighteen's heroine Do-Hana (performed by Shin Ye-Eun) applying MOART Velvet Lipstick on its official Facebook and Instagram.
They also mentioned that they would release MOART Velvet Lipstick - Eighteen Edition soon.
On Aug 22nd, Playlist released Eighteen Goods containing MOART Velvet Lipstick & stationery and started selling it on its official NAVER Store.
On Aug 26th, the web drama heroine Do Hana applied lipstick on Eighteen's episode #17.
Also Playlist posted a video to introduce the MOART Velvet Lipstick by Do Hana.
As she has been very popular among teenagers, the collaborated products have received excellent responses.
After the episode MOART Velvet Lipstick has become a popular online and got many other related keywords like 'Eighteen Lipstick', 'Do Hana Lipstick', etc.
"MOART Velvet Lipstick 모아트 벨벳립스틱"
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| ▲ MOART - Velvet Lipstick |
On Aug 26th, MOART Velvet Lipstick was ranked #5 on Lipstick category and #91 on the entire Beauty/Cosmetics category as the most searched keyword.
Also a related keyword 'Eighteen Lipstick' was ranked #8 on Lipstick category as well.
Clicks on those keywords started rising on Aug 21st and spiked on 24th and 26th.
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| ▲ MOART Velvet Lipstick at #6 & 18 Lipstick at #8 on Lipstick category |
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| ▲ Click trend: Peaked on 24th & 26th August |
Recently MOART collaborated with a web-drama "Eighteen" produced by Playlist.
A romance drama "Eighteen" has been massively popular among teenagers and each episode records over 1M views on Youtube.
 |
| ▲ Collaboration between MOART & Eighteen |
On Aug 8th, Playlist posted a picture of Eighteen's heroine Do-Hana (performed by Shin Ye-Eun) applying MOART Velvet Lipstick on its official Facebook and Instagram.
They also mentioned that they would release MOART Velvet Lipstick - Eighteen Edition soon.
 |
| ▲ Playlist post of Do Hana (performed by Shin Ye-Eun) applying MOART Velvet Lipstick |
On Aug 22nd, Playlist released Eighteen Goods containing MOART Velvet Lipstick & stationery and started selling it on its official NAVER Store.
 |
| ▲ Eighteen Goods announcement on Instagram |
On Aug 26th, the web drama heroine Do Hana applied lipstick on Eighteen's episode #17.
Also Playlist posted a video to introduce the MOART Velvet Lipstick by Do Hana.
As she has been very popular among teenagers, the collaborated products have received excellent responses.
 |
| ▲ Do Hana applying MOART Velvet Lipstick on Eighteen E.17 |
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| ▲ Video content of MOART Velvet Lipstick introduced by Do Hana |
After the episode MOART Velvet Lipstick has become a popular online and got many other related keywords like 'Eighteen Lipstick', 'Do Hana Lipstick', etc.
 |
| ▲ Various related keywords of MOART Velvet Lipstick |
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