[Sep 17th 2018] Lee Sang-Min Shampoo 이상민샴푸

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Rising Beauty Keyword on September 17th 2018 in Korea

"Lee Sang-Min Shampoo 이상민샴푸"
▲ AHEADS - L Hidden Therapy Shampoo
On Sep 16th, "Lee Sang-Min Shampoo (이상민샴푸)" was ranked #9 on the entire Beauty/Cosmetics category as the most searched keyword.
Clicks on the keyword suddenly spiked on Sep 16th as well.
▲ Lee Sang-Min Shampoo ranked #9 on Beauty/Cosmetics category

▲ Click trend: Spiked on Sep 16
On SBS TV show "My Little Old Boy" aired on Sep 16th, a singer & entertainer Lee Sang-Min visited Sayuri Fujita's new house.
Lee Sang-Min brought "Aheads L Hidden Therapy Shampoo" as a gift.
Aheads Shampoo is known as "Lee Sang-Min Shampoo" as Lee Sang-Min is the main ambassador of the brand.
He mentioned that "the shampoo is good for anti hair-loss and scalp health" and "I used it and experienced the improvement" to highlight its effectiveness.

▲ Lee Sang-Min presenting Aheads shampoo on "My Little Old Boy"
After the show aired, "Lee Sang-Min Shampoo' and other related keywords like "Aheads shampoo" were mentioned online

▲ Lee Sang-Min Shampoo and other related keywords rising up
Lee Sang-Min Shampoo was once raked #1  in May 2018.
Although he did not mentioned its name, Lee Sang-Min introduced the shampoo as "my favorite and actually working shampoo" on a super popular TV show "Radio Star".
People searched "Lee Sang-Min Shampoo" after the show.
▲ Lee Sang-Min mentioning the shampoo on Radio Star Ep.568 in May 2018
In Aug 9th, Lee Sang-Min revealed the fact that the shampoo was Aheads shampoo on his Instagram.
The post received much of attention and made it go viral online.

▲ Lee Sang-Min featuring Aheads Shampoo on his Instagram
Location: Seoul, South Korea

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