[Oct 15th 2018] RMK Foundation
Rising Beauty Keyword on October 15th 2018 in Korea
On Oct 15th, RMK Foundation and RMK Liquid Foundation were ranked #13 and #21 respectively on the Base Makeup category as the most searched keywords.
Although mostly Base Makeup category is filled with steady-sellers or TV shopping cushions, other newly rising items such as RMK Foundation are found on the rank as autumn is coming.
RMK is 21-year-old brand run by a leading Japanese cosmetics company Kanebo.
RMK base makeup items are know for its wide uses among celebrities which express skin like "peeled-off boiled egg", also known as Egg Foundation in Korea.
Recently RMK appointed an actress Sohn Su-Hyun as its ambassador and released photo shoots collaborated with ELLE magazine.
Also a popular beauty Youtuber You True (over 390K subscribers) has mentioned RMK Foundation recently that generated much attention.
The uploaded video on Oct 14th, You True introduced moisturizing foundations that are good to used in dry and cold autumn and winter as she had received lots of requests to review those items.
She introduced RMK Liquid Foundation as "dewy, easy to apply, and long lasting" foundation.
(She introduced Lancome Teint Idole Ultra Wear as well, which is ranked #17 as the most searched keyword)
As You True continuously uploads videos for foundation reviews with practical information (ingredients, texture, usage, tips, etc.), viewers trust her recommendations mostly and it helped generate more clicks and searches on RMK Foundation.
"RMK Foundation"
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| ▲ RMK - Liquid Foundation |
On Oct 15th, RMK Foundation and RMK Liquid Foundation were ranked #13 and #21 respectively on the Base Makeup category as the most searched keywords.
Although mostly Base Makeup category is filled with steady-sellers or TV shopping cushions, other newly rising items such as RMK Foundation are found on the rank as autumn is coming.
 |
| ▲ RMK Foundation & RMK LIquid Foundation ranked #13 & #21 |
RMK is 21-year-old brand run by a leading Japanese cosmetics company Kanebo.
RMK base makeup items are know for its wide uses among celebrities which express skin like "peeled-off boiled egg", also known as Egg Foundation in Korea.
Recently RMK appointed an actress Sohn Su-Hyun as its ambassador and released photo shoots collaborated with ELLE magazine.
 |
| ▲ RMK Liquid Foundation Photo Shoots by ELLE |
Also a popular beauty Youtuber You True (over 390K subscribers) has mentioned RMK Foundation recently that generated much attention.
The uploaded video on Oct 14th, You True introduced moisturizing foundations that are good to used in dry and cold autumn and winter as she had received lots of requests to review those items.
She introduced RMK Liquid Foundation as "dewy, easy to apply, and long lasting" foundation.
(She introduced Lancome Teint Idole Ultra Wear as well, which is ranked #17 as the most searched keyword)
 |
| ▲ You True - "3 Recommendations for F/W Foundation" |
As You True continuously uploads videos for foundation reviews with practical information (ingredients, texture, usage, tips, etc.), viewers trust her recommendations mostly and it helped generate more clicks and searches on RMK Foundation.
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