[Nov 27th 2018] BLACKMORES Vitamin E Cream

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Rising Beauty Keyword on November 27th 2018 in Korea

"BLACKMORES Vitamin E Cream"


▲ BLACKMORES - Natural Vitamin E Cream

 On Nov 27th, BLACKMORES Vitamin E Cream was ranked #17 on the Skin Care Category as the most searched keyword.

▲ BLACKMORES Vitamin E Cream ranked #17 on Skin Care category on NAVER.com
Although BLACKMORES Natural Vitamin E Cream is an Australian brand product, it is well known for its pet name called "Fan Bingbing Cream".
In 2016, a Chinese actress Fan Bingbing dropped her pouch bag at a award red carpet and the BLACKMORES Natural Vitamin E Cream was popping out of her pouch, which made a huge viral in China.

Fan Bingbing then became an official ambassador of BLACKMORES in 2017.
The Vitamin E Cream has become popular in Korea and it is known as an item that "people should buy during trip to Hong Kong" or "cross border shopping list item".
▲ Fan Bingbing promoting the BLACKMORES Natural Vitamin E Cream

▲ Fan Bingbing exposing the Vitamin E Cream during an red carpet event
The BLACKMORES Natural Vitamin E Cream was mentioned a lot online in Korea recently thanks to its launching event on TV shopping channel.
BLACKMORES has been launched on a TV shopping channel "GS Home Shopping" in last October as their first launch in Korea
▲ BLACKMORES promotion on GS Homeshopping
After its launch, many of contents have been generated through blogs and Instagram.

▲ Instagram @akaraka00

▲ Instagram @_bysoy

Location: Seoul, South Korea

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